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Expanded Colour Gamut Printing
Expanded Colour Gamut (ECG) Printing
Expanded Colour Gamut printing allows your brand colours, photography, illustrations, and product packaging to appear with greater vibrancy, depth, and consistency. By extending beyond standard CMYK printing, this process helps reproduce a wider range of colours for more striking printed materials.
Ideal for brands that rely on bold visuals and accurate colour presentation, Expanded Colour Gamut printing is especially valuable for packaging, labels, magazines, brochures, retail displays, and premium marketing materials. It helps create print that feels sharper, brighter, and more true to your creative vision.
Why Choose Expanded Colour Gamut Printing?
When colour matters, standard printing may not always capture the full intensity of your design. Expanded Colour Gamut printing offers a broader colour range, helping achieve more vivid greens, oranges, purples, blues, and other challenging tones.
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This makes it a strong option for businesses that want their printed materials to stand out on shelves, maintain brand consistency, and create a more polished visual impact.
Ideal For
Expanded Colour Gamut printing is well suited for:
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Product packaging
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Food and beverage packaging
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Cosmetic packaging
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Pharmaceutical cartons
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Beverage labels
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Can labels
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Brochures and flyers
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Magazines
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Posters
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Retail marketing materials
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Premium brand collateral
CMYK
Standard 4-colour process.
Vibrant, but with more limited colour range.
CMYKOGV
7 colour process with Orange, Green, and Violet.
Wider colour gamut, more rich, and increasingly vibrant.
Benefits of Expanded Colour Gamut Printing
Expanded Colour Gamut printing helps brands achieve brighter visuals, more accurate colour reproduction, and stronger shelf presence. It is particularly useful for businesses with colourful packaging, detailed photography, bold illustrations, or strict brand colour requirements.
By improving colour consistency across different print pieces, this process also supports a more unified brand experience across packaging, labels, commercial print, and promotional materials.
Bring More Colour to Your Brand
Whether you are launching a product, refreshing your packaging, or producing high-impact marketing materials, Expanded Colour Gamut printing helps your designs appear more vibrant, professional, and memorable.
